Mattel has launched a brand new Barbie doll honoring the legacy of Madam C.J. Walker, a famend Black entrepreneur and activist identified to be the nation’s first self-made feminine millionaire.
On Wednesday (August 24), a Walker-inspired doll hit the cabinets as Barbie acknowledges feminine heroes who formed society via its Inspiring Girls collection.
The Barbie’s launch comes amid Black Enterprise Month, which celebrates entrepreneurship that trailblazers like Walker paved the best way for.
“As a pioneer in entrepreneurship, philanthropy, and activism, creating the blueprint for the self-made American businesswoman and innovators of the 20 th century, Madam C.J. Walker is an embodiment of our Barbie Inspiring Girls collection,” Lisa McKnight, the worldwide head of Barbie, mentioned in an announcement. “We’re honored to welcome her into this group of trailblazing girls and introduce extra youngsters to her journey of turning into one of many nation’s first widely-successful feminine founders.”
#Barbie is proud to introduce Madam CJ Walker as the most recent doll within the Inspiring Girls line. With unflinching dedication, Madam Walker was the nation’s first self-made feminine millionaire, making a enterprise that pioneered fashionable Black haircare. https://t.co/TlcCeZew7L pic.twitter.com/zUtHWCsrAK
— Barbie (@Barbie) August 24, 2022
Born in 1867, Walker efficiently created a line of hair care merchandise and cosmetics tailor-made to Black girls.
Walker’s enterprise acumen led to Guinness World Information documenting her because the nation’s first self-made feminine millionaire.
The Madam C.J. Walker doll sports activities a floral shirt and full-length turquoise skirt. A duplicate of Walker’s unique Great Hair Grower product additionally comes with the Barbie.
For the doll’s creation, the corporate collaborated with Walker’s great-great-granddaughter A’Lelia Bundles.
“To have the ability to have Madam C.J. Walker included in Barbie’s Inspiring Girls Collection means her story will exit the world over in a approach it by no means has earlier than,” Bundles instructed Yahoo Life. “To know little ladies and large ladies can have entry to Madam Walker and simply that bodily symbolism of her story means it’s going to be exploding exponentially in a approach it by no means has earlier than.”
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