Autumn is a favourite time of 12 months for Laurie Singer, together with many sports activities followers. The most important sports activities menu for October alone contains school and NFL skilled soccer, Main League Baseball playoffs and the World Sequence, plus the beginning of the Nationwide Hockey League and Nationwide Basketball Affiliation.
Singer, a San Diego native, has adopted the sports activities calendar her whole life. Greater than 50 years in the past, Singer, now 71, grew to become San Diego’s first feminine sportscaster when she took the weekend sports activities anchor chair at KFMB-TV, Channel 8. She was one in every of solely three ladies sportscasters within the nation on the time (the opposite two have been Jeannie Morris at WBBM TV in Chicago and Jane Chastain at WTVJ in Miami).
Right now, the sight of ladies working in TV sports activities is pretty frequent. However, that wasn’t the case when Singer started her precedent-setting, pioneering profession in San Diego within the 1970’s.
“Rising up in North Park, my mother and father have been big-time sports activities followers and so they inspired each me and my sister to play sports activities and be taught the whole lot about sports activities,” Singer informed the Occasions of San Diego. “After I was slightly lady, my dad taught me easy methods to hold rating watching the Padres after they performed within the Pacific Coast League at Westgate Park. “
Earlier than changing into a Nationwide League group in 1969, the Padres have been a minor league group within the PCL. From 1958 to 1969, Padres dwelling video games have been performed at Westgate Park, a small stadium situated on Friars Highway within the northeast nook of what’s now the Vogue Valley retail mall.
“I noticed my first hockey recreation in 1966 when the San Diego Gulls got here to city,” mentioned Singer. “How ironic that I ended-up overlaying hockey so a few years later.”
In 1969, Channel 8 KFMB-TV sports activities director Lyle Bond was speaking to a neighbor of the Singer household. Bond talked about he was on the lookout for an assistant. In response to Singer, “That neighbor was a longtime good friend who informed Lyle he knew simply the correct individual for the job. However, there was just one drawback. He was a she.
“Lyle interviewed me and 9 males for the job. Again then, sports activities journalism was strictly a person’s area. Lyle took an opportunity on me and for that I’ll at all times be grateful. I’ve been lucky in my profession to assist change that perspective. I’m proud to have helped pave the best way for different certified ladies.”
Has it been straightforward? “Effectively, not at all times,” Singer mentioned.
Singer realized the manufacturing facet of TV sports activities for about three years earlier than Jerry Gross (who adopted Lyle Bond as Channel 8 sports activities director) approached her with the concept of going on-camera. Gross and Channel 8 programming director Tom Kenny organized for some follow classes within the studio, Singer remembers.
“And the remaining, as they are saying, is historical past,” she mentioned. “The group at Channel 8 wasn’t afraid to take an opportunity on a groundbreaking transfer and I’ll at all times do not forget that. They helped form a profession that has spanned over 40 years in tv sports activities and information.”
Early in her history-making profession, Singer confronted some fascinating challenges overlaying San Diego sports activities groups.
Her first street journey with the San Diego Padres within the 1970’s included not solely a seat on the group aircraft but in addition a visit to Shea Stadium in New York. Singer walked into the press field with Phil Collier, a extremely revered and nationally acknowledged bylined baseball author with The San Diego Union newspaper. Collier additionally was serving on the board of the Baseball Writers’ Affiliation of America (in 1990, the BBWAA honored Collier with inclusion within the author’s wing of the Baseball Corridor of Fame).
“After I walked into the press field at Shea, the look on the faces of the New York writers and reporters was not precisely pleasant,” Singer recalled. “Fortunately I used to be standing with my previous good friend Phil Collier. Phil stood up for me. He made it clear that I belonged within the press field, although I used to be informed I couldn’t eat within the press eating room and there was no seat for me within the writers’ or TV field on the press degree.
“Phil wouldn’t step again. He demanded they make a spot for me and so they did. Nevertheless, by no means having a girl within the press field, once I bought up to make use of the restroom, there was no women room. So, the Mets posted a safety guard in entrance of the lads’s room entrance once I was inside.”
In 1975, whereas working for each KFMB and CBS Sports activities, Singer grew to become the primary feminine tv sportscaster to cowl the World Sequence. It was in the course of the Cincinnati Reds’ well-known “Massive Pink Machine” period with Sparky Anderson as supervisor.
The Reds beat the Boston Pink Sox, 4 video games to 3, within the 1975 World Sequence. In 1976, the Reds beat the New York Yankees in a four-game sweep to repeat as champions.
As Singer tells the story: “On the ’75 Sequence, I bought full-access credentials similar to everybody else. However, once I bought to the ballpark for the primary recreation, I used to be informed I didn’t have entry to the locker room for post-game interviews. No ladies allowed. I appealed to the Commissioner’s workplace and MLB organized for me to make use of a room underneath the ballpark the place I carried out my interviews after the sport. They even assigned two runners to carry me the ballplayers I wanted to interview to this separate room. It actually made my job straightforward, not pushing via different reporters within the locker room.”
For the 1976 World Sequence, Singer mentioned the scenario was completely different.
“The following 12 months, I nonetheless bought credentials, however no entry to the locker room earlier than or after the sport. I satisfied a Cincinnati policeman guarding the doorway to the Reds locker room to take a notice into Sparky earlier than the sport, saying I wanted an interview. Sparky got here to the door and mentioned he would meet me within the dugout as a result of I wasn’t getting in (the locker room).
“However MLB made it clear that I used to be by myself for post-game interviews. I used to be standing on the sidelines pregame and I will need to have appeared very perplexed as a result of Johnny Bench walked over to me and requested, `What’s occurring?’ I defined I had no entry to post-game interviews. He motioned for Pete Rose to hitch us and defined the scenario. Pete mentioned ‘What are we going to do?’ Johnny mentioned, ‘We’re gonna assist her out.’
“Two of one of the best gamers on the planet have been my helpers that evening. Not solely did they offer me post-game interviews, however they went to each locker rooms to tug out gamers I wanted for my post-game story. Actually one thing I’ll at all times bear in mind.”
In 1979, Singer left KFMB-TV and was employed by CBS Community and moved to New York. She spent the following three many years on the community degree overlaying main sporting occasions and headline information tales for each CBS Information and NBC Information. She additionally produced “The American Story with Bob Dotson” segments on NBC’s “Right now” present.
In 2010, she left community tv information to begin her personal manufacturing firm. Residing in the present day in Potomac, MD, she has targeted a lot of her time producing video initiatives for the Sidney Kimmel Complete Most cancers Middle at Johns Hopkins in Baltimore.
Her movies have included: “Chemo Faculty,” a information designed to assist most cancers sufferers coming into chemotherapy remedy; “Strolling on Eggshells,” a caregivers video sequence; “C-Solutions,” a video sequence meant to introduce the consultants of the Kimmel Most cancers Middle to the affected person inhabitants. Her work has culminated in a set of Nationwide Emmys, Edward R. Murrow and Telly awards.
Singer’s video work in most cancers care has been impressed by her late husband, Leroy Sievers, former government producer of ABC Information’ “Nightline,” when Ted Koppel anchored the printed. Sievers, a gregarious man with a booming, infectious snicker, handed away from colon most cancers in 2008. He was 53. Sievers was an award-winning tv producer who reported from almost each main battle and space of battle and main catastrophe in his almost three many years within the enterprise.
“Leroy was bigger than life. We had a fairly a journey collectively,” mentioned Singer. “You at all times knew when Leroy was within the room, his presence was unmistakable.”
Previous to his passing, Sievers produced dozens of podcasts about his journey with most cancers for Nationwide Public Radio. He additionally wrote a every day weblog known as “My Most cancers” that created a cult following from world wide. Over the two-and-a-half years that Sievers wrote the candid every day account of dwelling with most cancers, greater than 36,000 individuals responded. Many most cancers sufferers, their caregivers and medical employees wrote every day, saying the positioning was the very first thing they turned to each morning.
“There was one younger man whose father had most cancers,” Singer mentioned. “In the future, he requested his dad how he was feeling, and the daddy responded, ‘I don’t know but. Go learn Leroy and he’ll inform you how I’m feeling.’
“Leroy and I shared a lot in frequent, overlaying completely different tales, however with the identical ideas. He was my wall and with that sort of assist, the profession was that a lot sweeter.”
LA’s KTWV Waves Hi there To Liz Hernandez for Mornings
Liz Hernandez, a preferred Los Angeles-based, Mexican-American radio and TV persona, has been named morning host for LA’s KTWV-FM 94.7 The Wave. She debuts as host of the 6 a.m.-to-noon shift on Oct. 3.
She succeeds Pat Prescott who left KTWV in August after 22 years with the rhythmic adult-contemporary station that’s owned by Audacy, based mostly in Philadelphia. Nielsen has ranked KTWV as one in every of L.A.’s high 10 radio stations.
Hernandez has labored the previous 15 years in TV leisure information as a correspondent for MTV Information, E! Information and Entry Hollywood. Beforehand, she spent a decade (2001-2011) as co-host of the top-rated, nationally syndicated morning present, “Massive Boy’s Neighborhood, on KPWR-FM Energy 106 (her on-air identify was “Luscious Liz”). She additionally co-hosted morning at KBIG-FM 104.3 My-FM.
A Southern California native, Hernandez has been acknowledged by the Nationwide Hispanic Media Coalition for excellence in radio broadcasting. An Audacy assertion mentioned Hernandez has continued to attach along with her neighborhood lately as founder and creator of “Wordaful,” a video and live-event sequence that explores the facility of storytelling and the way we talk with others and ourselves.
“Liz’s familiarity and historical past with Southern California make her an ideal match to take the reins of The Wave’s morning drive,” mentioned Jeff Federman, regional president, Audacy Southern California. “We’re sure she’s going to ship a recent, dynamic morning present that resonates with the Wave’s neighborhood.”
“This actually is a homecoming to my past love, radio, and what higher method than with a morning present at The Wave,” mentioned Hernandez. “I’m extremely proud to be a Latina on this house and to symbolize my tradition and neighborhood, and grateful for the chance to be a voice for the attractive individuals of Los Angeles. I’m excited to carry my power and years of expertise and to proceed to have a good time this wonderful metropolis.”
Prescott joined KTWV as a morning host in 2001 from the previous smooth-jazz “CD 101.9” WQCD New York, the place she additionally hosted mornings. Prescott co-hosted at KTWV with smooth-jazz musician Dave Koz. After Koz left, Prescott was paired with Brian McKnight.
Petco Digital Officer Expands Function
San Diego-based Petco, operator of greater than 1,500 pet care facilities, has introduced that Darren MacDonald, the corporate’s chief digital and innovation officer, has an expanded function as chief buyer officer.
MacDonald, with greater than 20 years of worldwide digital technique and enterprise improvement expertise, will lead customer-focused groups, together with the e-commerce digital group and the Petco app, in addition to advertising, membership, loyalty, enterprise analytics-data science and customer support.
He joined Petco in 2019 after managing Walmart’s U.S. e-commerce enterprise the place he oversaw merchandising, planning, provide chain, advertising, enterprise improvement, website expertise, finance, human sources, product and engineering groups. He additionally launched two new enterprise traces inside Walmart’s digital leisure division, and developed and launched three new non-public label manufacturers. MacDonald is predicated at Petco’s Nationwide Help Middle in San Diego.
He holds a bachelor’s diploma from the College of California Berkeley and a grasp’s diploma in enterprise administration from the College of California Los Angeles.
IABC San Diego Hosts Mixer to Acknowledge Membership Month
The Worldwide Affiliation of Enterprise Communicators San Diego chapter will host a networking mixer from 5:30 to 7 p.m., Tuesday, Might 11 at True Meals Kitchen’s outside patio, 4303 La Jolla Village Dr., San Diego. Admission is $20 for members, $25 for non-members. Entry charge contains one drink ticket and appetizers. A raffle drawing for IABC swag might be held. On the mixer that can honor IABC membership month, IABC San Diego board members and new members might be launched.